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Sponsored placements

We are an independent guide. If a business wants to reach people who plan metro trips, these are the rules.

Our rules

  • Every paid placement is labelled Sponsored on the page, next to the placement.
  • Links in sponsored placements use rel="sponsored".
  • Sponsored content never appears as news, never inside a news story and never changes a fact, a fare, a timetable or a comparison.
  • We do not sell news coverage, rankings or a better place in a comparison.
  • We do not use official logos or imply that an operator or government body endorses a sponsor.

What is available

The hub does not run ads or sponsored placements today. If you would like to be told when it does, or want to discuss a clearly labelled placement, write to us. We will share the formats and any rates in writing before anything goes live.

Contact the desk

City guides

Each city guide has its own advertising and listing rules. Contact the city site you are interested in.

See also the editorial policy.